RLS2000 Announces: Employee of the Month for July, 2016


RLS2000 is excited to announce our long-time employee, Michael Kramer, as our Employee of the Month for July, 2016. Michael has been with the RLS2000 Engineering Team for an astounding fifteen years. While Michael is an extremely valued employee, his hard work over the month of July deserved to be recognize specifically.

Michael consistently proves that he can handle a great deal of pressure and always has a plan in place in regard to meeting deadlines and reaching various goals. Throughout July, Michael really stepped it up over the month practicing excellent time management skills and accomplishing a long list of tasks, all while training one of our newest employees. His ability to take on these numerous responsibilities was extremely impressive and did not go unnoticed by his co-workers.

"Michael has shown once again that in crunch-time he is able to lead our Engineering Team down the right path to ensure that all of our tasks were completed on time,” says CEO Tom Borish. “He’s been an invaluable team player to our company."

Michael, on behalf of the entire team at RLS2000, thank you for your hard work and continued dedication. Congratulations, Michael, as your July 2016 Employee of the Month is well deserved.

Publicize Your Real Estate Website and Social Media


Many potential clients are searching the internet for properties and/or real estate agents, making a strong online presence a necessity in today’s competitive real estate market. This is not new or shocking information. Most real estate agents either have their own websites and social media accounts or are at least part of an office which maintains an office site.

While all of this is imperative to growing your real estate business, many agents forget the next major step: publicizing! Let your friends, family, co-workers, clients, and potential clients know that your online and where exactly to find you. This is huge, especially if you’re putting forth the time and effort to maintain your online presence, and will help build your following across all online platforms. Here are a few helpful tips and tricks to publicize your online presence:

  • Include your website and social media URLs on your business cards and printed materials
    While human nature may be to misplace a business card, a Facebook ‘like’ may keep you in someone’s news feed and therefore, on their mind more efficiently than a long-lost business card. Including your URLs helps drive people back to your website and social media channels to keep in touch.
  • Incorporate your website and social media URLs into your e-mail signature
    Anywhere that your name appears, you most likely include your phone number and email address. Why not start including the URLs to your real estate website? Including your URLs in your e-mail signature can take a little time to set up, but this is one of the most efficient ways to share your website and social media because they can appear as clickable links. Your online presence is one click away from each and every e-mail that you send.
  • Utilize the Social Media Marketing Flyer feature in MLS Property Finder
    If you are a current Social Pro or Social Pro Gold client with RLS2000, make sure you are utilizing the Social Media Marketing Flyer. If you haven’t tried out the Flyers yet, just log in to your MLS Property Finder account and go to the "Marketing" tab. The Social Media Flyer automatically generates and includes your contact information, website, and social media. You can also add custom text and images and customize the colors of your Social Media Flyers. Save these flyers as PDFs, print them, or e-mail them. To learn more, you can watch our on-demand webinar.
  • Don’t forget word of mouth
    Make sure to tell your clients in person and on listing appointments about all the ways that you’ll advertise their listings. If you’re a Social Pro or Social Pro Gold client, this includes a blog post, social media posts, and a YouTube virtual tour! Sellers will love what you’re doing for them, just make sure you let them know you’re doing it.

RLS2000 Announces: Employees of the Month for June, 2016

RLS2000 is switching things up for the month of June with not one, but two employees of the month. Each of these employees proved to be such strong assets to the team throughout the month of June that it was impossible to choose between them. Congratulations, Amanda Case and Patty Geer! 

Amanda and Patty make up the Billing team at RLS2000 but help out in many other aspects of the business as well. For all of their hard work and dedication to RLS2000, Amanda and Patty have definitely earned their titles as Employees of the Month, June 2016.

Amanda and Patty each display outstanding customer service and communications skills. Patty’s knowledge of company procedure regarding the billing department is unparalleled and she serves as a solid foundation for the rest of the team members at RLS2000, while Amanda manages to excel in a dual role, working not only in billing but in RLS2000’s design team, as well. Amanda strives to ensure our customers’ utmost satisfaction when it comes to their websites. As a team Patty and Amanda possess outstanding managerial skills, made evident in their ability to balance a vastly growing number of clients.

On behalf of everyone at RLS2000, thank you Amanda and Patty! Congratulations, again.

Welcome, Brian Sopok! RLS2000’s New Front End Designer


Meet Brian Sopok, the newest member of our team at RLS2000, holding the position of Front End Designer. Everyone at RLS is excited to work with Brian and extremely optimistic about what his skill set will add to our

Brian is originally from Clifton Park, New York and attended both Siena College in Albany, NY and Queen Mary University of London in London, UK. He graduated this past May with a Bachelor of Science in Computer Science. Brian has a background in software engineering and web development.

Brian’s specialties include web design and user experience. He has assisted in the creation of a non-profit organization called Havenlabs which is aimed at creating 3D-printed prosthetics for veteran upper limb amputees. Brian enjoys spending time with his friends and family, traveling the world, and attending his favorite musical artists’ concerts.

Welcome to the team Brian!